Handicraft Mela Participation
About this Scheme
The scheme enables artisans and handicraft organizations to participate in government-sponsored melas across Gujarat and other states, fostering market access and preserving traditional crafts. Benefits include subsidized stall fees, promotional support, sales opportunities for handmade products.
About This Scheme
The scheme “Handicraft Mela Participation” by the Industrial Extension Cottage (iNDEXT-C), Industries & Mines Department, Government of Gujarat, aims to promote traditional handicrafts by providing artisans and organizations with platforms to showcase and sell their products at state and national-level fairs. The scheme facilitates participation in designated melas (fairs) by covering logistical support and stall allocations. Eligible applicants include individual artisans, self-help groups (SHGs), and registered handicraft organizations. The scheme is implemented by Indext-C (Industrial Extension Bureau, Gujarat), and applications are accepted offline through district offices or the Indext-C portal.
Benefits
Stall Allocation: Free or subsidized stalls at designated melas.
Promotional Support: Marketing and branding assistance for participants.
Sales Platform: Direct access to customers and bulk buyers.
Logistical Aid: Basic infrastructure (tables, signage) provided at mela venues.
Financial Incentives: Priority for artisans from SC/ST/SEBC/EWS categories.
Eligibility Criteria
For Individual Artisans
The applicant must be a resident of Gujarat.
The applicant must possess a valid Artisan ID Card issued by Indext-C or a recognized authority.
The applicant must specialize in a traditional handicraft listed under the scheme (e.g., embroidery, pottery, woodwork).
For Organizations/SHGs
The applicant must be a registered cluster/cooperative society/NGO.
The applicant must have a minimum of 10 artisans affiliated with the organization.
The applicant must submit audit reports and registration certificates.
Application Process
Apply Offline
Step 1: The interested applicant should take a printout of the
prescribed format
of the application form from the Indext-C website.
Step 2: In the application form, fill in all the mandatory fields ( personal/organization details, artisan ID, and handicraft category, etc), and attach copies of all the mandatory documents (self-attest, if required).
Step 3: Submit the duly filled and signed application form, along with the documents, either to your nearest
District Industries Office
or to the following address: Indext-C Headquarters, Industrial Extension Cottage, Block No. 7, 1st Floor, Udyog Bhavan, Sector-11, Gandhinagar – 382 011.
The Indext-C will review the applications and notify the selected participants via SMS/email.
Official Source: View on myScheme.gov.in
Scheme Benefits
- Stall Allocation: Free or subsidized stalls at designated melas.
- Promotional Support: Marketing and branding assistance for participants.
- Sales Platform: Direct access to customers and bulk buyers.
- Logistical Aid: Basic infrastructure (tables, signage) provided at mela venues.
- Financial Incentives: Priority for artisans from SC/ST/SEBC/EWS categories.